Thursday, October 28, 2010

Words fail me

I am ‘editing’ (turning gibberish into language) a graduate recruitment pack. The section that lists the qualities applicants should have is currently divided into subheads with sets of bullet-points underneath, and I’m supposed to turn each of these into a paragraph of flowing, meaningful, engaging prose. One of the sets looks like this:

Curiosity and Critical Thinking:
  • Critical thinking
  • Curiosity

I especially like that they’ve reversed the order to try to avoid the impression that they’ve just typed the same thing twice.

It’s going to be a long day.

1 comment:

Anonymous said...

At present I reckon a graduate recruitment pack just needs to say 'job offered - money paid'